PROJECT: NAIDOC Block Party - Event & Marketing Visuals
SERVICES: Creative Direction & Photography
THE BRIEF: IWC required a collection of images that captured the authentic spirit of their NAIDOC Block Party, focusing on the true emotions, culture, and sense of community at the heart of the event.
THE VISION: The approach was to move beyond traditional event photography, applying a signature cinematic and authentic style. By seamlessly capturing candid moments, the goal was to create a collection of images that added genuine life and emotion to the story of the day.
