The Brief: The brief was to create a film that showcased a newly renovated villa at Glenfield Grange retirement village. The goal was to capture the light, bright, and modern feel of the space, moving beyond traditional property videography to create an aspirational living experience for potential new residents.

The Vision: The approach was to treat the villa as a subject of architectural and interior design. The vision was to use clean, cinematic shots to highlight the modern updates, the quality of natural light, and the overall feeling of a fresh start. The film culminates in the new tagline we helped develop, "The New Standard," perfectly summarizing the project's success.